About Us – houseofstyched
about-us

 

The House of Styched is India’s first and only Fashion Brand accelerator program for aspiring Fashion Designers, entrepreneurs, and Fashion enthusiasts who want to launch their own line of clothing / fashion brand, but lack the technical know-how, or the funds needed to start off.

We, at Styched, believe in democratising fashion. With our affordability, vast assortment of designs and ease of ordering, we aim to become the leading Youth Fashion brand globally. Styched has used an interplay of process based innovation and Tech based innovations to create an extremely scalable and profitable Production on Demand Technology along with an ML/AI driven Return Management backend, which enables us to remain ZERO inventory, ZERO wastage and Single Digit Return rate brand, thus enabling us to create and upload virtually unlimited number of designs without following seasonal constraints, and be the most affordable brand for the youth by passing on all the cost benefits.

We now want to leverage our platform and unique model to enable and empower thousands of Fashion Designers across the country become a part of this Growth focussed community, and launch their fashion label, grow their business, revenues, and get closer to their entrepreneurial goals, with effectively Zero Spends, Zero risk, or overhead, making use of our huge network of Supply Chain and fulfilment. The program does not stop there. We would also extend funding and support to top designers, to launch their own brand independently, showcase their designs at a global platform and fashion shows.

Our first cohort starts in early July 2021. We have cohorts every single month of the whole year. We take care of sample creation for your design, hosting your collection on a dedicated page at House Of Styched, along with other leading designers in the country, manufacturing, logistics and order fulfilment, and every other aspect of brand building, without charging any retainer or fees from you. We have many strict guidelines, so we actually have a super strict vetting process where we deny around 85% of the applications we get. 

Once shortlisted for a Cohort, applicants go through a 4-5 hour orientation process, followed by documentation, agreement, and registration. This is followed by one-on-one support on design creation, sampling, photoshoot, and go-live.

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